Katrina
Caspelich
SUSTAINABLE FASHION MARKETING + BRAND STRATEGIST
ABOUT KATRINAHi! I’m an experienced San Francisco-based sustainable fashion marketer and expert with over 15 years of experience in public relations. Throughout my career, I’ve developed a proven track record in the fashion and lifestyle industries, working with multiple brands to secure key coverage in niche and targeted markets as well as creating ultimate client experiences that generate measurable buzz and awareness.
I’ve garnered thousands of press hits for brands I’ve worked with, featuring them in media like Business of Fashion, Forbes, Refinery 29, WWD, Fashionista, Fast Company, Vogue, The Cut, Atmos, Fortune, Vogue Business, High Snobiety, NPR, Glamour, Harper’s Bazaar, BBC, The Zoe Report, Bustle, The Guardian, Dazed, Insider, Wired, Sourcing Journal, Marie Claire, Vox, and Teen Vogue.
So often, I get asked how to make more sustainable choices when it comes to clothing so here’s a video I produced for Remake in collaboration with Role Models Management that answers just that.
ETHOSI value purpose-driven individuals and organizations whose personal values align with mine; where there’s empathy, compassion, and a need to drive sustainability. From clean ingredients to recyclable packaging and ethical production practices, each of my clients has a mission to make the world better.
SERVICESGreat ideas (with the right marketing strategies and branding) have the power to make a difference in the world. That’s what I create for clients - and that’s what I want for you. I’d love to hear about your next project!
Marketing + Public Relations
Content Creation + Design
Brand Strategy
Events + Partnerships
“My job is to ignite purpose, mission and passions to bring success to you and the planet - because you don’t have to choose between having a profitable business and protecting the environment. Let me help you tell your story and grow your community along the way.”
Katrina Caspelich • Marketing + Brand Strategist